Pinterest is also launching Multi-feed support for Catalogs, a new feature allowing businesses to easily upload their products in multiple product feeds within the same Pinterest Business account. Shopify merchants advertising on Pinterest through Shopify will also have access to Dynamic Retargeting for the first time, which will enable them to re-engage with Pinners who have already expressed interest in their products on Pinterest. Now, more than 1.7 million Shopify merchants around the world have an easy way to bring their products to Pinterest and turn them into shoppable Product Pins that are discoverable across the platform. The Shopify Pinterest channel is now live in these new countries including Australia, Austria, Brazil, France, Germany, Italy, Spain, Switzerland, and the UK. Shopify merchants advertising for the first time on Pinterest through the Pinterest app for Shopify and using a credit card billing will benefit from a USD $100 in ad credit which will be automatically converted to the local currency. Pinterest is building a positive shopping destination where businesses of all sizes have the opportunity to thrive as they connect with +450 million monthly active users around the world who use the platform to make decisions on what products and services to buy next. The partnership will provide more than 1.7 million Shopify merchants around the world with an easy way to bring their products to Pinterest and turn them into shoppable Product Pins to be discoverable across the platform.
Pinterest and Shopify have announced the expansion of their partnership to 27 additional countries.
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